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Major global breakthroughs are expected in 2026, driven by rapid international expansion across Canada, Australia, Thailand, Laos, and Vietnam.
Starting in 2024, MUJOSH will intensify investments in New York, Los Angeles, Milan, London, Paris, and Tokyo, launching a full-scale global
Expansion in 2026 through flagship stores, premium franchises, landmark advertising, and city-level integrated campaigns.
Major global breakthroughs are expected in 2026, driven by rapid international expansion across Canada, Australia, Thailand, Laos, and Vietnam.
Starting in 2024, MUJOSH will intensify investments in New York, Los Angeles, Milan, London, Paris, and Tokyo, launching a full-scale global
Expansion in 2026 through flagship stores, premium franchises, landmark advertising, and city-level integrated campaigns.
TECHNOLOGY AND MATERIALS
MUJOSH
MU—Products are derived from wood, making it the first eyewear brand made of wood
JO—Break the routine and keep moving forward steadily
SH—Lasting quality and exquisite craftsmanship
ABOUT BRAND
BRAND MISSION
Become the most popular new and stylish eyewear brand among young people around the world
BRAND DNA
Oriental culture Avant-garde art Ingenious craftsmanship Cutting-edge design
BRAND SLOGAN
MORE THAN GLASSES
MUJOSH VISION
MUJOSH was born out of a desire to create something extraordinary. Today, our distinctive aesthetic resonates with the international fashion elite, commanding attention from the runways of New York Fashion Week to the vibrant heart of Times Square.
Our global breakthrough was accelerated in 2016 through a milestone strategic partnership with EssilorLuxottica. This alliance marries MUJOSH’s fearless design philosophy with the world’s leading expertise in eyewear engineering, supply chain excellence, and global compliance.
As we look to the future, we remain dedicated to elevating how the world sees and is seen.
MUJOSH
MU—Products are derived from wood, making it the first eyewear brand made of wood
JO—Break the routine and keep moving forward steadily
SH—Lasting quality and exquisite craftsmanship
ABOUT BRAND
BRAND MISSION
Become the most popular new and stylish eyewear brand among young people around the world
BRAND DNA
Oriental culture Avant-garde art Ingenious craftsmanship Cutting-edge design
BRAND SLOGAN
MORE THAN GLASSES
MUJOSH VISION
MUJOSH was born out of a desire to create something extraordinary. Today, our distinctive aesthetic resonates with the international fashion elite, commanding attention from the runways of New York Fashion Week to the vibrant heart of Times Square.
Our global breakthrough was accelerated in 2016 through a milestone strategic partnership with EssilorLuxottica. This alliance marries MUJOSH’s fearless design philosophy with the world’s leading expertise in eyewear engineering, supply chain excellence, and global compliance.
As we look to the future, we remain dedicated to elevating how the world sees and is seen.
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